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2016 Luminary Awards Winners
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Luminary Awards 2016 Winners

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Small Bar Medium Bar Large Bar
Excellence in Regular Publications

DuPage County
Bar Association
Editorial Board

American College of
Trial Lawyers
Journal Editorial
Board & Staff

North Carolina
Bar Association
Communications
Department

Excellence in Special Projects

Montgomery Bar
Association

Denver Bar Association
The Docket

The Florida Bar

Excellence in Electronic Media

Austin Bar Association
Communications
Department

State Bar of
New Mexico
eNews

State Bar of Texas
Communications
Department

Excellence in Marketing

Kansas City Metropolitan
Bar Association

San Diego County Bar
Association

Ohio State
Bar Association
Communications
Department

Excellence in Websites

Toledo Bar Association

San Diego County
Bar Association

The New York State
Bar Association
LawHUB Team

Details & Judges Commentary

REGULAR PUBLICATIONS

Editorial Board - DuPage County Bar Association (Small Bar)

"Beautiful design! This could be a textbook example for how to effectively use a color wrap for a black and white publication."

Journal Editorial Board & Staff - American College of Trial Lawyers (Medium Bar)

"Love this one. Nice large type, get use of color and images. Enjoyed the contents page and section heads."

Communications Department - North Carolina Bar Association (Large Bar)

"Staff does a huge amount of writing -- and it's excellent! Nice pieces on Atticus Finch, LegalZoom case, James Ferguson, Jack Marin, etc. Staff addresses their niche and readership well"

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SPECIAL PROJECTS

Montgomery Bar Association (Small Bar)

"I am extremely impressed by this Association's entry. Their campaign for Informed Choices 2015 was outstanding. The robust materials (and vast amount) made clearly made a difference."

The Docket - Denver Bar Association (Medium Bar)

"Great new approach using comics/superheroes to reach a new audience. Quick read with a fun and important message. Very creative… congrats!"

The Florida Bar (Large Bar)

 "This is awesome. Great plan and execution. This is hip and relevant and well-executed."

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ELECTRONIC MEDIA 

Communications Department - Austin Bar Association (Small Bar)

"The redesign is sharp, captivating, and modern."

eNews - State Bar of New Mexico (Medium Bar)

"The e-newsletter's clearly defined marketing objectives are being met, with multiple data points to support the success, plus non-dues revenue to boot! The redesign is clean with consistent branding issue to issue enhanced by a good use of images and graphics."

Communications Department - State Bar of Texas (Large Bar)

"Stellar blog site and well-integrated into the overall website look and feel."

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MARKETING

Kansas City Metropolitan Bar Association (Small Bar)

"Tremendous job on your first BBBC! Excellent job of consistent branding across all platforms. Good job in having your members serve as conference ambassadors in video and print marketing efforts."

San Diego County Bar Association (Medium Bar)

"I liked the clever use of word play with 'higher' versus 'hire.' I liked how comprehensive the ads were and how they maintained the theme throughout each placement."

Communications Department - Ohio State Bar Association (Large Bar)

"With each new material, I found myself more and more pleased with the marketing efforts. The video announcing the rebranding was by far my favorite. It was a wonderful preview for their forum and it seems like it was well received. I particularly like that they focused on member engagement in addition to money."

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WEBSITES

Toledo Bar Association (Small Bar)

"I LOVE the profile area - with photo and especially that members can see their past participation in Committees. That is a genius idea! Nice mobile compatibility."

San Diego County Bar Association (Medium Bar)

"Terrific site and an amazing feat that this project was completed by a staff of only three people. I can really appreciate the ‘wide rather than deep’ strategy as Bar Association sites seem to be particularly susceptible to that."

LawHUB Team - The New York State Bar Association (Large Bar)

"Wow! This is such a great idea. This site allows members to personalize their experience with a customizable dashboard featuring news, section memberships, services (like Fastcase) and other benefits (like LawPay.) I hope our bar does this in the future."

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